C'est quand même un comble quand on connaît l'histoire du film! Comme quoi tout est surtout une question de point de vue !
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Interviewed by the French advertising magazine CBnews, Kounen and Beigbeder (realisator and author of "99 francs") confessed that they had to surrender in front of their investors to use a poster far less creative than the original one.
That's really funny as all the story of this movie is about how a creative guy is frustratred in an international adverstising agency as he couldn't sell its more creative ideas...
Interview: