Why Starbucks should become a retail bank by FT

A l'heure où beaucoup d'"industries" (musique, etc) doivent réinventer un business modèle j'avoue que la lecture de cet article est rafraichissante : "Finally, the name Starbucks has a nice ring for a US bank. Indeed, it sounds more like a bank than a coffee chain."
Why Starbucks should become a retail bankhttp://blogs.ft.com/gapperblog/2009/05/why-starbucks-should-become-a-retail-bank/